Coming Soon: The Evolution of Classics
This holiday season, prepare to be inspired by fresh, dimensional takes on some of your favorite symbols as well as six new original symbols, such as Wild Heart (above). #pathofsymbols _____ Eager to...
View ArticleNovember Inspiration: Path of Symbols
In this special season of abundance and gratitude, a powerful, beautiful energy is present. It’s one of newness and change – a sign of what’s to come. It beckons us to look at life through a different...
View ArticleDesigned to Connect You: Holiday 2015 Video
This holiday season, welcome love alongside your path. Connect with others, give from the heart, and let your soul sparkle. _____ From the shimmering energy of Retro Glam to the purposeful nature of...
View ArticleDesign Your Soul Story: CHAIN STATION is Here
Your life’s blueprint is made up of connections – to people, places, moments. These pieces make up your DNA. It’s living art. Create something unique. Innovative expandable chains are best paired with...
View ArticleCHAIN STATION: Tell Your Soul Story
Our lives are made up of connections, people, and places. It’s living art. What if you could create a physical representation of your special moments? Now you can with our latest collection, CHAIN...
View ArticleWhat to Wear: Thanksgiving Day
It’s hard to believe that Thanksgiving is just a couple weeks away, but we are so ready to catch up with friends and family, eat a whole lot of pumpkin pie, and—of course—get decked out in a festive...
View ArticleStay Connected: CHAIN STATION
What’s your favorite thing about CHAIN STATION? Is it the endless combinations of charms? Or that it adjusts to virtually any length? Or is it just that it’s fresh and fabulous? Whatever it is that...
View ArticleMake it Yours: Mixing and Matching
The great thing about ALEX AND ANI jewelry is that there are no rules: each collection complements one another and adding different textures and styles only makes your #CHARMEDARMS more interesting....
View ArticleCreate Your Own: CHAIN STATION
Life is a constant exploration. It’s a journey that can only be taken once. Along this winding and tumultuous path, there are rest stops – points in time where we reflect and stay a while. We like to...
View ArticleLayered in Meaning: Path of Symbols
Reinvent fashion. Add symbolism to style. Pick pieces that reflect your unique self: mind, body and soul. Explore one of our most prized collections: Path of Symbols. From original designs to timeless...
View ArticleWhy I Wear CHAIN STATION: Meet Deidre F.
It’s time to design your soul story – one charm at a time. _____ The ultimate form of living art, CHAIN STATION allows you to create a necklace that is uniquely you. Select an expandable chain and...
View ArticleDecember Inspiration: Give from the Heart
Take a look around – the holiday magic is everywhere. It’s present in a smile from a stranger, a call from an old friend, or an unexpected gift to brighten your day. The holidays have a way of...
View ArticleNew Online Feature: Shop by Symbol
As a meaning based company, our goal is to bring you sentimental products that speak to you on a personal level. It’s easier than ever to find pieces that resonate with you by using the new “Shop by...
View ArticleA “Charming” Offer: CHAIN STATION Promotion
At ALEX AND ANI, we make products that tell a story. Our latest collection, CHAIN STATION, allows you to design a necklace by selecting charms that represent your life’s unique blueprint. Just in time...
View ArticleGlam It Up: Fab & Festive
During the holiday season, there’s no such thing as too much sparkle! Our latest collection, Retro Glam, has a nostalgic feel and features glistening and radiant beads. Here are our top three tips for...
View ArticleWhy I Wear CHAIN STATION: Meet Janelle M.
It’s time to design your soul story – one charm at a time. _____ The ultimate form of living art, CHAIN STATION allows you to create a necklace that is uniquely you. Select an expandable chain and...
View ArticleFind Your Soul Symbols: Take Our Quiz
What do you love most about the holidays? For us, it’s the time spent with family and friends. There’s something special about illuminating our souls with the festivity and joy of loved ones. _____ Our...
View ArticleFinding the Bright Side: An Inspiring Fan Story
At ALEX AND ANI, we often receive letters from fans expressing their gratitude for creating meaningful, symbolic products. Each one is truly moving and it’s an honor to touch so many lives. One such...
View ArticleGive from the Heart: Holiday Gift Guide
Attention holiday shoppers – time is running out to find the perfect gift for everyone on your list! With so many options, it’s easy to get overwhelmed, but we’re here to help. Check out our gift guide...
View ArticleWhy I Wear CHAIN STATION: Meet Paige L.
It’s time to design your soul story – one charm at a time. _____ The ultimate form of living art, CHAIN STATION allows you to create a necklace that is uniquely you. Select an expandable chain and...
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